What Are ChatBots?
Chatbots are an extremely important part of 2020 marketing. But what exactly are they, and what do they do?
In simple terms, it is talking to a robot over chat messages. They are using AI-based technology to talk to customers over chat.
One of the positives of these chatbots is that they are around 24hours a day. Whenever visitors go onto your site they will be there to support any queries.
However, there is a disadvantage to these as well. If they are not able to solve the problem, you could get stuck in a loop answering the same questions until an actual human can contact you to help.
A lot of people would rather chat with a company than call them on the phone to solve enquires. These chatbots make it possible for companies to talk to more people at once. Solving more problems. Making the experience more pleasant overall.